
Sleep coach and sleep comfort expert, founder of Mind the Bed
Jürgen Swinnen has been working in the world of sleep and sleep comfort for more than 30 years. He got to know the sector from all sides: as a salesperson and retailer, with international manufacturers, as R&D manager and category manager at Sleepy, and as a product trainer. In June 2024, he completed the sleep coach training at Slaap Opleiding Nederland. Today, he guides people with sleep problems at group practice Remise in Pelt and online via SleepGrip.
On Mind the Bed, he translates scientific insights and professional knowledge into practical advice: what really helps to sleep better, and what should you look out for with a mattress, bed base, duvet or pillow?
Expertise
- Sleep coaching and sleep hygiene, CBT-I principles (sleep coach training, Slaap Opleiding Nederland, June 2024)
- Mattresses, bed bases, boxsprings and ergonomics
- Duvets, pillows and filling materials
- Product development and material knowledge in the bedding industry
Also active at
- Group practice Remise, Pelt: sleep coach
- SleepGrip: online sleep coaching
- Bedding Business: columnist
- Luscus / mindthebed.academy: e-learning for the sleep comfort sector
- Intres XP: product trainer and sales manager
In the media

Joe FM (October 12, 2026): sleeping under one large duvet or under two separate duvets? Also read our article 1 large duvet or two separate duvets.
Radio 2, Goeiemorgen Morgen with Peter Van de Veire (September 8, 2026): choosing a mattress and sleeping better. Also read What is the best mattress? A nuanced answer .
Fragment 1: Why is sleep important? How much sleep you need, choosing a bed, sleep posture, snoring and thermoregulation.
Fragment 2: Neck pain and the ideal pillow, waterbeds and sleep rhythm. Also read: the best pillow for neck complaints.
Fragment 3: Where and how you sleep: the place where you sleep, moving during your sleep, and: is sleeping on a firm surface healthy?
Fragment 4: Firmness and maintenance of mattresses. Also read: which mattress firmness for which weight?
Radio 2, Ann & Daan (March 26, 2024): sleeping together or apart? Listen to the fragment on VRT MAX.
Contact
LinkedIn · Facebook · info@mindthebed.com
Articles by Jürgen
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Lavender and sleep: what does the science say and what to look out for?
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How does standard time or daylight saving time affect your sleep?
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Silk pillowcase: does a beauty pillow really work?
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The relationship between diet and sleep: influence on our sleep and sleep quality
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What is the right height for your pillow?
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Orthosomnia: obsession with perfect sleep?
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Want to buy a wool duvet? Discover the properties of wool!
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Sleep like a pro! What we learn from IKEA’s new sleep report 2025
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REM sleep & deep sleep: essential for a healthy brain!