Introduction

Years of experience in the world of sleep comfort we would very much like to share with you. Not because we think we know everything, on the contrary. It has since become a passion to speak and write about sleep. The wonderful world of sleep continues to be explored day after day, month after month and year after year by neurologists, sleep scientists, product developers and technologists all over the world… And we love to collect and share that information because we “mind the bed”!

And we do this with a nice team, because behind the scenes a lot of preparation, reading and research goes on, and our texts take shape thanks to the expert help of a team of fine and competent people! And regularly very competent colleagues from every field also join us at our editorial table.

Ilona Migdalski is an experienced copywriter and engaging copywriting is her craft. If you get something out of it, she’s happy! She herself loves reading – how could it be otherwise – as well as sports and her family! As a mom of three teenagers, she knows how important a good night’s sleep is. Therefore, she brings out her writing talent to give you interesting tips and advice on wonderful sleep.

Marco Achtereekte is the driving force behind Alastor and represents Neves and Schlafmond in the BeNeLux sleep industry. In addition to being a father and partner, Marco has been on the road almost his entire working life as an independent contractor. As director, production manager and sales and marketing director. He likes to describe himself as a boy scout but is mostly a very well known name in the Netherlands (and beyond) when it comes to pillows and duvets.

Johnno van de Brink is a born SEO specialist and really enjoys biting into good content creation. He keeps us on our toes when it comes to SEO. Of course, as a young father, he knows full well how important sleep is.

Jürgen Swinnen is the founder of this platform and has been working in the sleep industry since 1994. What drives him is that a consumer looks differently at a bed or mattress than a manufacturer. After countless conversations, hundreds of advices and a lot of experience with producers and retailers, his interest in sleep and sleep products was piqued. He started working as an R&D manager and category manager at Sleepy®, a well-known sleep retailer in Belgium. By the way, since 2018, all Sleepy® products are available at Sleepworld in Belgium and the fantastic brand is also active far beyond the country’s borders. In recent years, his focus has been on product development and trainer and sales manager for Intres XP. Finally, he is also a sleep coach at group practice Remise in Pelt. It is his dream to inform people as well as possible about sleep and especially sleep comfort.